Label Health Claim Rules 2025
Avoid rejection by following UAE health claim rules. See what you can and can’t say on food, supplement & cosmetic labels | Product Registration UAE
UAE Health Claim Regulations: What You Can and Can’t Say on Labels
Making bold promises on your product label might sound good for sales — but in the UAE, it could get your product rejected or pulled from shelves.
Understanding health claim regulations is essential for anyone registering food, supplements, or cosmetics.
While this guide focuses on the UAE, similar restrictions apply across MENAT countries, where authorities often align with Codex, GSO, or European frameworks.
Why Health Claims Are Regulated in the UAE
Authorities like MOHAP, Dubai Municipality, and ESMA strictly monitor what you say about a product’s effect on health, wellness, or the body.
Claims must be:
Scientifically backed
Non-misleading
Approved for use within the relevant product category
Misleading or unapproved health claims can lead to delays, rejection, or legal action.
Types of Health Claims
1. Nutritional Claims
Statements about the content of a nutrient (e.g., “high in Vitamin C”, “source of fiber”). These must match the actual tested and declared values on the label.
2. Functional Claims
Claims about a nutrient’s function in the body (e.g., “supports immune system”). These must align with approved lists from local or Codex-based standards.
3. Disease Risk Reduction Claims
These are the most restricted — such as “reduces cholesterol” or “lowers heart disease risk.” Such claims are rarely accepted without extensive data and pre-approval.
Common Violations Seen on UAE Labels
Using vague or exaggerated phrases like “miracle cure” or “instant relief”
Making disease-treatment claims on supplements (e.g., “cures diabetes”)
Referencing banned or unapproved ingredients
Using testimonials or misleading visuals to imply medical results
Approved Health Claim Sources
UAE regulators often refer to:
Codex Alimentarius guidelines
EFSA (European Food Safety Authority) opinions
GSO (GCC Standardization Organization) regulations
MOHAP and Dubai Municipality internal lists
Your claims must be aligned with one or more of these sources and backed by actual lab-tested ingredient levels.
How to Stay Compliant
Only use claims that match your lab report and ingredient list
Get professional Arabic translation to avoid misinterpretation
Avoid words like "prevent," "cure," "treat," unless pre-cleared
Review the relevant authority’s position (MOHAP, ESMA, or DM)
How Product Registration UAE Helps
We:
Review your product label for risky or banned claims
Recommend compliant, scientifically valid alternatives
Translate your claims accurately for dual-language compliance
Coordinate with local authorities to avoid rejection or relabeling
Whether you're launching a supplement, food product, or skin cream, we help you say the right thing — and stay approved.
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Avoid delays and speed up approvals with our UAE Registration Delays 2025 guide.
Need help validating your health claims?
Speak to our compliance team via chatbot or contact us here.
